During the lockdown, several businesses went bankrupt due to their inability to install simple or complicated software solutions, which prevented them from being competitive in their fields. Companies who promptly adopted innovative solutions, on the other hand, were able to avoid these issues.
For starters, tourism businesses can use open-source software, which is free to use and helps to digitize daily manual tasks. It is, however, less adaptable and non-customized for a particular firm.
Second, many businesses prefer to hire a custom development team to create the software they want. A company may also need to create a travel app in order to make it available to the public and charge money for it. The goal of these bespoke options is to achieve specific objectives by providing functionality that are required while removing elements that are unclear.
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Augmented and virtual reality business travel
Business travel AR and VR solutions allow us to experience real-world globetrotting feelings while also preventing the sector from approaching a stalemate. For example, a travel company may plan a cabin or a cruise journey for its customers, effectively transporting them from Hong Kong to Macau via Victoria Harbor and the South China Sea. All we have to do now is click a button to join the journey.
According to TripAdvisor, nearly 42% of tourists plan and book their trips using their cellphones. As a result, tourism businesses have little choice but to adapt their services to smartphone devices. As a result, practically all high-end hotels have mobile apps, cab services use mobile apps (Uber, Yandex), and web-based apps, such as Airbnb, have gone mobile as well.
IoT is currently being utilized in this industry to apply new updates and incorporate sensors connected to the internet into objects such as bags, cars, and various buildings.
For example, some hotels currently provide guests with an app that allows them to interact with the television or other equipment in their rooms. Users may also check the whereabouts of their suitcases with the use of tracking tools. This reduces the chances of luggage being lost or misplaced in airports or other public venues.
International travel is more secure and trackable thanks to COVID tracker apps and dynamic web maps. These technologies also enable us to stay up to date on new rules, allowing us to plan and manage our trip accordingly. Some companies or government agencies go even further and use digital ID to control the COVID database, such as checking green zone, red zone, essential travel, or vaccination passports.
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Big data, like any of the other solutions listed above, is a tremendous tool for managing your business and double your return on investment. Almost all hotel marketing departments employ visitor data, statistics, and buyer personas to create successful marketing campaigns. Open-source marketing solutions now provide enough chances for effective targeting and retargeting. All of this work, however, requires time.
Big data accelerates this process by providing more customized and in-depth solutions, such as apps that examine visitors’ databases, segment them into smaller groups based on information like the amount of money they spent, country of origin, and travel reasons, and cross-check this information with public data from government sources.
Standard and traditional tour agencies, on the other hand, are now using tour management software. These travel management solutions help tour agencies earn more money, improve their reputation, and improve the user experience. The system is equipped with enough functionality to provide fully personalized travel itineraries. Users can use interactive solutions to create complex, basic, short, or long trips while exploring destinations, routes, customizing routes, selecting booking alternatives, and securely paying online. The tour professionals receive the travelers’ plans, double-check everything, and inspect the quality.
Automation in the travel sector is not a new concept; experts have long used cutting-edge technology solutions to limit the risk of virus transmission as well as human mistake.
These were crucial during the pandemic, and since 2020, equipment like UV-C disinfection robots at Heathrow Airport and Al-powered terminal imaging at Beijing railway stations have been in high demand.
Although blockchain is today connected with money, it was originally intended to transport information around the world and will not exclude tourists. Adding simple payment solutions, implementing food and beverage app features, and implementing restaurant app features are all on the table currently. Another example is IBM’s blockchain-based digital health pass, which allows companies to set their own criteria, such as COVID-19 test results and temperature scans. Blockchain is slowly but steadily being used to identify passengers and ensure easy and secure payments.
Being aware of new developments and taking advantage of technical possibilities ensures a smooth transition to this new environment.